Emilia Akulenko’s Weblog

One of the future trends of online advertising will be about enabling an extreme form of targeting that incorporates identity, topics, and stated interests from consumers to serve ads. Brands will no longer buy millions of impressions; they will buy 100 messages targeted to precisely the right people. Customers, in turn, will stop viewing these ads as a nuisance and will appreciate the value they offer because they will be relevant and tailored correctly.

Ads-Click announced the launch of a monetization solution for everyone that would like to generate revenue from their digital activity such as social networks, IM, VoIP client, etc… by proposing micro ads to their community that are perfectly in line with their passions, needs, topics of discussion, etc…

First available in private beta on MSN messenger and Facebook, the solution from Ads-Click will be extended to Twitter, Skype and all the social networks that have implemented Opensocial.

All Internet users can be editors of their social network, but also advertisers by proposing classified ads directly on all of the social networks linked to the Ads-Click platform.
This is a new concept that aims to remunerate, no longer only the owners or editors of social platforms, but also the users of these social networks.

In order to be the least intrusive as possible, the formats will be limited to one line with 35 recognizable characters. The display will be controllable with options for frequency of appearance or cancellation. Internet users will be paid for clicks beginning with minimum earnings of $10 and a network of more than 200,000 advertisers will propose advertisements based on targeting rules.

About Ads-Click

Ads-Click is a market leader in solutions for search and contextual advertising. The company’s technology is used by major Internet players in North America, Europe, Asia and Australia and serves over 5 billion pages views per month.  Ads-Click is acting as a disruptive force in the world of online advertising by providing a game-changing level of transparency and control over ad prices and content types compared with other providers. And unlike other advertising networks, because Ads-Click’s platform provides full visibility into actual live bids for online ad space, publishers and advertisers themselves determine fair prices for online advertising, rather than a third-party.